Hi, I’m Krista!
I began my career in Silicon Valley in Product Marketing and Product Management working for B2B SaaS companies (Oracle and Autodesk). My sub-specialties are CRM, Education, Localization, and Globalization. Then in 2005, I became a founding partner of a digital VR/3D/Video agency, Transparent House, which services Fortune 500 companies and grew it to 8-figures and over 4 offices with a stellar reputation for quality and creativity. In 2017, I sold my shares and have been B2B consulting and coaching ever since under my own company, Krista Mollion LLC.
I use my 20 years experience in Silicon Valley, mostly in B2B SaaS Marketing, as an 8-figure VR agency entrepreneur to work with aspiring and existing entrepreneurs as a business strategist, coach, and marketing + sales expert. I give them a framework that includes a brand assessment/audit, business plan creation or update, set up strategic marketing and sales goals and design campaigns that convert, help them build digital products, show them where to invest money and where to save it, and regular business meetings to help them at every step of the way as their trusted business advisor and business strategist. Mindset is integrated into everything I do so that is the added coaching bonus to help my clients believe in themselves and stay focused on achieving their maximum potential.
-Built a VR/3D agency from scratch with no previous background in that industry
-Beat out well-established competitors who had worked in the industry much longer for key clients
-Grew the agency from zero dollars to 8 figures in two years
-Grew 4 offices worldwide
-Hired over 100 people over 12 years, both in-house and as contractors
-Managed staff remotely with very little turnover and never missed a deadline
Download my resume here.
-I connect with people, easily and deeply, both in-house and on the client-side as well as partners for my target industries. This includes social selling and networking, both in-person and online
-I know B2B SaaS Marketing better than most, having worked in Silicon Valley with hundreds of companies as a Product Manager and through my agency and then consulting as a PM and Marketer, so I am well-connected and knowledgeable
-I am a visionary who always looks for new sales opportunities, both clients and products. Example: When the Real Estate Development market tanked in 2009, I had luckily worked hard two years prior to establish clients in Education and Healthcare for my agency and while many of our competitors went out-of-business or had significant layoffs, we thrived through the crisis.
-I am a life-long learner and invest a portion of my income every year back to learning new skills for my own professional and personal growth. I push myself outside of my comfort zone to learn new skills.
-I am a writer and write 10,000 words every day, 7 days weekly. I write mostly about Entrepreneurship and Personal Development but I also write Fiction and Poetry and am currently working on my memoir about growing up with a difficult childhood. Please follow me on Linkedin or Medium.
-I love public speaking, pitching, and presenting and feel comfortable on-stage