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Why Marketing is More Important than Sales

Why Marketing is More Important than Sales

Ending the Debate Once and for All Photo by Ameer Basheer on Unsplash Every CEO will tell you that Sales is essential to the business. I’d agree but not before Marketing. Marketing has long been misunderstood as a “nice-to-have”, especially in the pre-Internet era....
Why Viral Posts Are the New Stupid

Why Viral Posts Are the New Stupid

Image: @brandialxndra for Unsplash As a marketer, the number one question I get is “How can I get popular?” This translates in people’s minds into two things: Growing a large following Having your posts get a large number of views and likes This goal is...